¿Es el metaverso la siguiente revolucion de oficinas y tiendas para una empresa inteligente?

En las últimos semanas, los medios de comunicación se han hecho eco de noticias sobre la transformación de la red social Facebook, que se ha transformado en una nueva marca, Meta. Es una apuesta por el auge de los metaversos, un término que se refiere a una realidad digital que combina aspectos de las redesContinue reading “¿Es el metaverso la siguiente revolucion de oficinas y tiendas para una empresa inteligente?”

Reportaje El Confidencial: De la empresa digital a la inteligente

Gracias a El Confidencial y ESIC Business & Marketing School por el reportaje sobre mi propuesta de transformacion hacia la #empresainteligente aplicando datos e #inteligenciaartificial, con ejemplos de Silicon Valley, para el especial Repensando el futuro, Con la relevancia que la tecnología está teniendo en la vida de las personas, especialmente acelerada con la pandemia, ya no hablamos de un negocio digitalContinue reading “Reportaje El Confidencial: De la empresa digital a la inteligente”

Conversando en Hoy es Marketing 2021: Innovation From Silicon Valley

Hoy es Marketing, uno de los mayores eventos de Management, Marketing y Economía Digital, vuelve en formato híbrido el 18 de noviembre. Gracias a la invitación de ESIC Business & Marketing School, compartiremos junto a grandes amigos y cracks de Silicon Valley, Ethel García (Microsoft), Hugo Giralt (Propelland) e Ignacio Riesgo (Red Hat), aprendizajes sobreContinue reading “Conversando en Hoy es Marketing 2021: Innovation From Silicon Valley”

How can a 360-customer view help banks to engage with customers?

According to the 2020 Oracle survey “Customer Experience Trends in Financial Services,” 39% percent of banks surveyed stated that their inability to effectively put data to work results in inconsistent customer engagements. They struggle to bring together real-time front office interactions with data, insights, and offers to form a best-in-class end-to-end experience. At a recentContinue reading “How can a 360-customer view help banks to engage with customers?”

Accenture and Credit Suisse, winners of Oracle #MarkieAwards 2020

The Oracle Markie Awards recognize top companies and partners for creative, innovative, and effective marketing. In this challenging 2020, finalists demonstrated a fierce dedication to innovation and excellence in customer experience that drove robust, measurable success. Congrats @Accenture teams for the @Oracle #MarkieAwards as CX Partner of the year! And congrats to Credit Suisse, for theContinue reading “Accenture and Credit Suisse, winners of Oracle #MarkieAwards 2020”

New Life in Silicon Valley!

After an awesome year in Oracle EMEA, working with great colleagues, clients and partners, I have begun a new adventure as expat in our @Oracle headquarters in Silicon Valley. Now on a global basis, helping worldwide Financial Services leaders accelerate their digital transformation with Oracle applications, evolving Cloud, Artificial Intelligence and Machine Learning solutions, andContinue reading “New Life in Silicon Valley!”

Employment opportunities and #Digital transformation @Oracle.com

The US Bureau of Labor Statistics released a fresh slate of data in the jobs report, showing 164,000 jobs added and a steady 3.7% unemployment rate. Despite recession fears, these numbers continue to show optimism that the market still has potential to grow. The average worker will also need to stay abreast of their ownContinue reading “Employment opportunities and #Digital transformation @Oracle.com”

How are banks becoming digital sales engines? “Intelligent Sales” @Finextra

In the era of “Intelligent Banking”, banks like BBVA and Citi are applying AI and autonomous solutions to grow margin and revenue using the most effective channels. Leveraging their data, they hyper-personalize communications and systematically maximize sales conversion. “Intelligent Sales” is not just about business growth, but also about being relevant to their customers andContinue reading “How are banks becoming digital sales engines? “Intelligent Sales” @Finextra”

La hora tech con ESIC

Invitado a un nuevo capítulo de #LaHoraTech por @ESIC. Conversando sobre la necesidad que tienen los negocios de transformarse digitalmente y algunas oportunidades para hacerlo: Buscar el talento necesario para afrontar la transformación. Poner siempre al cliente en el centro de todo lo que hacen. Aprovechar toda la tecnología par a conseguir los objetivos deContinue reading “La hora tech con ESIC”

Claves de Transformacion Digital en El Confidencial

En colaboración con ESIC y WOBI, y en compañia de expertos internacionales como Charlene Li y Nathan Furr, El Confidencial recoge nuestra conversación sobre las claves para triunfar con la transformación digital. Sintéticamente, hablamos sobre: Cómo desarrollar negocio conectando lo físico y lo digital, aprovechando la tecnología y la Inteligencia Artificial y potenciando el talentoContinue reading “Claves de Transformacion Digital en El Confidencial”

From ‘Digital Banking’ to ‘Intelligent Banking’ transformation

In a fiercely competitive digital landscape, banks need to accelerate the applications of Artificial Intelligence (AI) and autonomous cloud technology (a.k.a. “Intelligent Banking”) to boost digital sales, optimize costs and empower agile, internal talent. Banks that are slow off the mark stand to lose a big growth engine. Four areas are key for an “IntelligentContinue reading “From ‘Digital Banking’ to ‘Intelligent Banking’ transformation”

Human-Experience (HX): Humans are back… thanks to AI

After years innovating with the Digital revolution, companies already get focused on the Customer Experience. But after the  Digital expansion, now Human Experience (HX) can be the new norm. It encompass the human context (emotions, needs, relationships…) with the experience companies deliver, integrating digital and physical interactions. Three facts point that humans are back, andContinue reading “Human-Experience (HX): Humans are back… thanks to AI”

In the Ranking of Influencers/ Economic Leaders 2018 (Choiseul)

Proud to be awarded in the “Influencers” magazine as one of the “Economic Leaders for Tomorrow”, Spain-2018. Influencers magazine (www.clubinfluencers.com) and the European think tank Choiseul (www.choiseul.es) publish the Top100 Leaders Ranking for 2018. It includes key business leaders and entrepreneurs, such as Lupina Iturriaga (Fintonic), Luis Baon (Egon Zehnder) or Pedro Moneo (Opinno) amongContinue reading “In the Ranking of Influencers/ Economic Leaders 2018 (Choiseul)”

3 Propuestas para acelerar tu talento digital este verano

En el actual entorno de transformación digital, podemos  aprovechar el verano para desarrollar nuestras capacidades digitales y acelerar así nuestra propia carrera. Disciplinas consolidadas como el Marketing o las Ventas han sido totalmente revolucionadas con la aparición de nuevas capacidades, como el Marketing digital o el e-commerce. Con algunas ideas, podremos  innovar y  prepararnos   para  Continue reading “3 Propuestas para acelerar tu talento digital este verano”