villaseca on digital business & marketing

“Innovation and Services Marketing in the Digital Age” New Book

Nowadays, a lot of experts are working on fostering innovation and seize business opportunities of the Digital Age. In my case, this has been translated into a new book on Innovation & Marketing.

 

ESIC Editorial

Innovation and Services Marketing in the Digital Age

The prestigious ESIC Business & Marketing School is launching it: a book on Digital Marketing, Design Thinking, Customer Experience, Big Data… with 35 business cases, from Amazon to Zipcar.

 

To highlight: practical view on Innovation and Marketing for Services, useful for entrepreneurs, specialists and students

One comment on ““Innovation and Services Marketing in the Digital Age” New Book

  1. Ali Paterson
    September 11, 2014

    Reblogged this on futurebankingblog.

    Like

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