Tag Archives: aws

🎂 AI & Digital Transformation: 3 Years at Cepsa/Moeve + My Playbook for Business Value

David Villaseca outlines the VILLA Framework for generative leadership—five pillars designed to guide executives in AI-driven transformation.

✈️ What Abu Dhabi & Dubai Taught Me About Leading with Artificial Intelligence

After inspiring days in Abu Dhabi and Dubai, one thing became clear: the United Arab Emirates (UAE) isn’t just experimenting with Artificial Intelligence—they’re building a future powered by #AI. As a bold example, the UAE is using AI to assist in drafting laws. Here are 3 lessons from the UAE’s journey to become the world’s first AI-driven nation—andContinue reading “✈️ What Abu Dhabi & Dubai Taught Me About Leading with Artificial Intelligence”

🤝 AI Agents in Marketing & Sales: Big Wins, Big Warnings

According to the World Economic Forum, AgenticAI are fueling the next major business revolution. Artificial Intelligence is no longer just a tool—it’s a member of your Marketing & Sales team. It can draft campaigns, qualify leads, negotiates deals, and update your CRM -autonomously. But as Klarna’s recent -22% drop in satisfaction after replacing 700 agentsContinue reading “🤝 AI Agents in Marketing & Sales: Big Wins, Big Warnings”

Interview with NASA ex-CTO for AWS Executive Insights

👨‍🚀 Thrilled to share this interview with Tom Soderstrom, former Chief Technology and Innovation Officer of NASA Jet Propulsion Laboratory, where we explore Moeve‘s exciting Digital and #AI transformation journey, for AWS Executive Insights. It was a pleasure speaking with Tom – his insightful questions made for an engaging conversation! 🚀 Global energy company MoeveContinue reading “Interview with NASA ex-CTO for AWS Executive Insights”

AWS Executive Insights on Moeve’s Digital Transformation

👏 Thanks to AWS Executive Insights and AWS for Energy & Utilities for showcasing Moeve’s digital transformation, propelling sustainable energy forward:​ 1️⃣ Business Growth through Data and AI: Leveraging data, Artificial Intelligence, and IoT to create value and drive the energy transition.​ 2️⃣ Accelerating the Positive Motion Strategy: Empowering employees with #AI agents and digitalContinue reading “AWS Executive Insights on Moeve’s Digital Transformation”

Unleashing AI Talent: How to Attract and Motivate Digital Experts for Business Growth in 2025

As someone deeply involved in the world of Artificial Intelligence and digital transformation, I have seen firsthand how crucial it is to understand what truly motivates #AI and key digital experts across data, cloud, robotics, digital experience and technology, etc. A few years ago I wrote a book titled “Develop your digital talent” (ESIC Editorial),Continue reading “Unleashing AI Talent: How to Attract and Motivate Digital Experts for Business Growth in 2025”

In Las Vegas at AWS re:Invent, showcasing positive impact of AI

At #Moeve (@Cepsa), we are at the forefront of the energy transition, leveraging AppliedAI to create solutions that are adaptive, resilient, and sustainable. In Las Vegas, We are sharing our #GreenDigital & #AI initiatives at AWS Re:Invent 2024 Executive Summit’s Main Stage (right before the Amazon CEO session!): A big thank you to #MoeveDigital andContinue reading “In Las Vegas at AWS re:Invent, showcasing positive impact of AI”

CEPSA Accelerates GreenDigital with GenAI at AWS Summit!

Cepsa is sharing at #AWSSummitMadrid2024, the largest AWS cloud event in Spain, how Generative Artificial Intelligence and its Center of Excellence are revolutionizing the way we increase productivity, enhance customer experiences, and build digital native plants. Our #GreenDigital strategy empowers our professionals to create value and drive decarbonization with our customers. But the real challengeContinue reading “CEPSA Accelerates GreenDigital with GenAI at AWS Summit!”

Accelerating our partnership on #greendigital between @AWS and @Cepsa in Seattle!

I’m thrilled to announce a new stage on our #greendigital partnerships. We recently held an executive session in Seattle with Amazon Web Services (AWS), where we explored how digital, data, and cloud technology can accelerate the energy transition. Through this partnership, Cepsa and AWS will work together to develop innovative solutions that reduce carbon footprintContinue reading “Accelerating our partnership on #greendigital between @AWS and @Cepsa in Seattle!”

Conversando en Hoy es Marketing 2021: Innovation From Silicon Valley

Hoy es Marketing, uno de los mayores eventos de Management, Marketing y EconomĂ­a Digital, vuelve en formato hĂ­brido el 18 de noviembre. Gracias a la invitaciĂłn de ESIC Business & Marketing School, compartiremos junto a grandes amigos y cracks de Silicon Valley, Ethel GarcĂ­a (Microsoft), Hugo Giralt (Propelland) e Ignacio Riesgo (Red Hat), aprendizajes sobreContinue reading “Conversando en Hoy es Marketing 2021: Innovation From Silicon Valley”