We just returned from the Mobile World Congress 2025 in Barcelona, and it was an incredible experience sharing our perspectives with other CIOs and CDOs, thanks to CIONET Spain and Mobile World Capital Barcelona. From the perspective of the CIOs and CDOs, here are 3 main technological and practical priorities that stood out: 1ļøā£ Investment inContinue reading “š Mobile World Congress 2025: The CIOs and CDOs Perspective š”
Category Archives: Articles
š Davos 2025: Moeve case in the white paper on Artificial Intelligence š
We are thrilled to announce Moeve ās recognition in the white paper by the World Economic Forum’s AI Governance Alliance (#AIGA)! At the World Economic Forumās 55th Annual Meeting in Davos (#WEF25), this group of business leaders and experts is presenting a new whitepaper on #AI: “Artificial Intelligenceās Energy Paradox”. This document explores the transformativeContinue reading “š Davos 2025: Moeve case in the white paper on Artificial Intelligence š”
Unleashing AI Talent: How to Attract and Motivate Digital Experts for Business Growth in 2025
As someone deeply involved in the world of Artificial Intelligence and digital transformation, I have seen firsthand how crucial it is to understand what truly motivates #AI and key digital experts across data, cloud, robotics, digital experience and technology, etc. A few years ago I wrote a book titled āDevelop your digital talentā (ESIC Editorial),Continue reading “Unleashing AI Talent: How to Attract and Motivate Digital Experts for Business Growth in 2025”
š Congratulations to Forrester for the new Green Digital Products report! š
We are thrilled about the release of Forrester’s report on Green Digital Products, which highlights how digital transformation and the green market revolution can work hand in hand to create impactful, sustainable innovations. A special thank you to Oliwia Berdak, Thomas Husson, and the Research teams, for recognizing Moeve (previously CEPSA) as a best-practice caseContinue reading “š Congratulations to Forrester for the new Green Digital Products report! š”
š Megatrends, AI & Cloud across industries, at Foro MegatendenciasĀ by El Economista š
Together with CEOs and leaders from companies like MAPFRE, MASORANGE, Siemens, TelefĆ³nica Tech, etc., we have discussed the strategic impact of Artificial Intelligence with the financial newspaper elEconomista. It is clear that #AI is revolutionizing how we operate and innovate across industries:1ļøā£ Transformation: AI and CloudĀ are transforming business operations and enabling rapid innovation.2ļøā£ Competitiveness: InContinue reading “š Megatrends, AI & Cloud across industries, at Foro MegatendenciasĀ by El Economista š”
š Artificial Intelligence for CEOs & Boards: 5 Lessons from Moeve Digital š
Over the past few weeks, following the announcement of our new brand, #Moeve (formerly CEPSA), I have engaged in insightful conversations with leading media outlets like FORBES EspaƱa, El Confidencial, ExpansiĆ³n, Vocento–Diario ABC, and innovaspain. These discussions have centered on how Artificial Intelligence reshapes business strategy and reinforced what we, as digital teams, have experiencedContinue reading “š Artificial Intelligence for CEOs & Boards: 5 Lessons from Moeve Digital š”
Transforming Cepsa Digital into Moeve Digital: the role of AI
A lot of people are asking about our new brand name. Moeve, previously known as Cepsa, represents more than a rebranding: it is a bold business transformation, aimed at leading in sustainable energy and electric mobility. This business transformation is powered by our digital transformation: Moeveās new identity emphasizes digital-first experiences and supports solutions tiedContinue reading “Transforming Cepsa Digital into Moeve Digital: the role of AI”
Partner of World Economic Forum – Artificial Intelligence Governance Alliance
The World Economic Forum – AI Governance Alliance (#AIGA) is committed to advancing the global deployment of AI in a scalable, responsible, and sustainable way. Our mission is to ensure that AI technologies not only drive business growth but are also safe, sustainable, and beneficial for all. I am honored to join this expert groupContinue reading “Partner of World Economic Forum – Artificial Intelligence Governance Alliance”
Cepsa partners with OdiseIA to promote sustainability in Artificial Intelligence
Cepsa, a leading energy company, has joined forces with OdiseIA, the observatory for the social and ethical impact of artificial intelligence (AI), to advance responsible and sustainable AI usage. OdiseIAās mission, which involves over 15 Spanish companies, universities, and institutions, centers on promoting ethical, legitimate, and socially beneficial AI practices. As part of their commitmentContinue reading “Cepsa partners with OdiseIA to promote sustainability in Artificial Intelligence”
Human + AI= Value-driven Experiences : Cepsa at Forresterās CX Summit EMEA in London
Cepsa took center stage at Forresterās CX Summit EMEA 2024 in London. This event brought together digital, CX, B2B and B2C leaders to explore the transformative potential of human + Artificial Intelligence (#AI) interactions. The fusion of humans and AI promises to revolutionize business dynamics. This summit featured valuable insights shared by prominent industry andContinue reading “Human + AI= Value-driven Experiences : Cepsa at Forresterās CX Summit EMEA in London”
Cepsa Open Innovation team explores new partnerships at SouthSummit!
What an intense week! Cepsa Digital is not only attending #SouthSummit24, but we are also proud to highlight our ongoing collaboration with half of our goal of 100 innovation partners by the end of 2025. This is an example of our commitment to fostering strategic alliances, within the digital ecosystem, to accelerate our #GreenDigital goals.Continue reading “Cepsa Open Innovation team explores new partnerships at SouthSummit!”
#AI Quest at Cepsa 2024
I am happy to share the success of our recent event with CIONET, #AIQuest: The Power of AI – Revolutionizing the World of Technology with AI Shaping the Future, in collaboration with leaders as Ferrovial, Iberdrola, Sabadell…. This groundbreaking event brought together some of the brightest experts in the AI industry to explore the transformativeContinue reading “#AI Quest at Cepsa 2024”
Inteligencia Artificial + Sostenibilidad, en Retina Tendencias 2024
Colaborando en el interesante observatorio deĀ RETINA TendenciasĀ 2024, conĀ Jaime GarcĆa CanteroĀ y otros lĆderes. Las tendencias clave, inteligencia artificial y sostenibilidad, muy alineadas con elĀ #greendigitalĀ que impulsamos enĀ CEPSA. ĀæQuĆ© otras tendencias definirĆ”n 2024? MĆ”s en Observatorio Retina Tendencias 2024.
Green Digital en InnovaSpain
InnovaSpain se hace eco sobre cĆ³mo el enfoque de “green digital” en Cepsa ayuda a acelerar la transiciĆ³n energĆ©tica. MĆ”s info en InnovaSpain En Cepsa trabajamos en torno al concepto deĀ āgreen digitalā, es decir, el desarrollo de productos y servicios digitales, ademĆ”s de nuevas formas de trabajo, que supongan un avance en nuestros compromisos ESG.
Villaseca on Tech & Business 