As someone deeply involved in the world of Artificial Intelligence and digital transformation, I have seen firsthand how crucial it is to understand what truly motivates #AI and key digital experts across data, cloud, robotics, digital experience and technology, etc.
A few years ago I wrote a book titled “Develop your digital talent” (ESIC Editorial), and here are some updated insights on how HR and Executive Search leaders can attract and develop this talent to drive business growth in 2025:
1. Align with Purpose and Impact:
AI and digital experts are often driven by the desire to make a meaningful impact. They want to see their work contribute to real-world solutions and improvements. By aligning your company’s AI projects with broader societal goals and demonstrating the tangible impact of their work, you can attract talent who are passionate about using AI for good. This not only motivates them but also fosters a sense of purpose and fulfillment. In the case of @Moeve, we call it #GreenDigital: digital transformation accelerating the energy transition.
2. Continuous Learning and Global Development:
The field of AI is constantly evolving, and professionals in this space are eager to stay ahead of the curve. Providing opportunities for continuous learning, such as access to cutting-edge research, advanced training programs, and certifications, is essential. This not only helps them grow their skills but also shows that your organization is committed to their professional development, making it an attractive place to thrive. For #MoeveDigital, we can both teach and learn at global summits like @AWS re:Invent in Las Vegas, or @Forrester CX Summit in London.
3. Collaborative and Innovative Environment:
AI and digital experts thrive in environments where they can collaborate with peers, share ideas, and innovate. Fostering a culture that encourages teamwork across disciplines and open communication is key. By creating spaces where AI specialists can work together on challenging projects, you not only enhance their job satisfaction but also drive innovation and business growth. The #MoeveDigital team has developed a new AI Platform and a #GenAI factory internally, accelerating both value and collaboration with business colleagues.
It is important to attract different digital disciplines experts. Roles such as cybersecurity, data, cloud, agile, change management, digital content, or IoT experts, are increasingly in demand. By understanding what motivates these experts and creating an environment that supports their growth and collaboration, HR and Executive Search leaders can effectively develop and attract the digital talent needed to drive business success in the age of AI and digital transformation.
The conversation is open: What strategies have you found effective in attracting and motivating top AI and digital talent?
Villaseca on Digital & Business 