At Young Presidents’ Organization-YPO’s “Tech Titans: Leading in the Age of AI” event, this month I had the opportunity to share insights on how Digital + Artificial Intelligence (AI) is not just a tool but a strategic enabler in business transformation:
- Business Strategy: At Moeve (formerly Cepsa), we’ve adopted a “Green Digital” approach, integrating over 150 AI-driven projects across five technological hubs to accelerate the energy transition. From designing digital Energy Parks to empowering employees through AI-powered assistants, our focus is on delivering tangible value aligned with business objectives.
- People: Central to our strategy is the human element. We’ve trained over 2,000 employees in digital skills, fostering a culture where data and AI are accessible to all. Initiatives like “Citizen Data Scientists” enable staff to create their own analytical models, driving innovation at every level.
- Tech Platforms: Tech and governance is equally crucial. Our in-house AI platform ensures ethical and transparent practices, aligning with sustainability goals and preparing us for evolving regulations like the EU AI Act.
YPO is “the global leadership community of CEOs“. This event underscored the importance of integrating AI into CEO’s priorities and business strategy—not as a standalone solution but as a core component of transformation. By aligning AI with purpose, people, and governance, businesses can unlock its full potential with a positive impact.



Info: https://chapterevent.ypo.org/event/bc893de2-2316-45fb-a9ce-cee14e41a625/summary