Transforming Cepsa Digital into Moeve Digital: the role of AI

A lot of people are asking about our new brand name. Moeve, previously known as Cepsa, represents more than a rebranding: it is a bold business transformation, aimed at leading in sustainable energy and electric mobility.

This business transformation is powered by our digital transformation: Moeve’s new identity emphasizes digital-first experiences and supports solutions tied to digital-native technologies like hydrogen and biofuels. Through data, Artificial Intelligence (AI), IoT, and other emerging technologies, Moeve Digital empowers our teams to create value and accelerate decarbonization solutions for customers. Here are some examples:

  1. Digital Native Plants: We are building a new second-generation biofuels plant, which will be the largest in southern Europe.
  2. AI Platform: This platform is a fully in-house-built solution that offers a 360-degree view of Moeve’s AI developments, emphasizing our commitment to sustainability, the ethical use of AI, and people.
  3. Generative AI Assistants: Virtual assistants and new agents support field technicians, enabling them to access relevant information and procedures efficiently and naturally.

Moeve Digital is committed to developing sustainable and innovative solutions. If you are a startup, SME, or technology company and have a transformative solution that you want to test, contact Moeve’s Open Innovation team. Let’s collaborate and drive sustainable energy forward!

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